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Category Archives: Job search

Why your resume needs to make an impact – now more than ever!

Why your resume needs to make an impact – now more than ever!

Getting through the maze and winning

You may be thinking like many Americans that it is time to make a move, quit your job, or change your career and you may be right. CNN Money reports: “Good News: more people are quitting their jobs.” And goes on to say:

About 2.8 million people quit their jobs in September, according to a Labor Department report Thursday.

But don’t think it is as easy. The game changed with online applications and now your competition may be anywhere in the world.

Back in the day, you read the classifieds in your daily newspaper. It was a paper newspaper. Sure, a company could have posted their advertisement in other cities or even in papers across the country but it still didn’t get the impact that a potential job posting could have online today.

The Volume of Today’s Job Applications

You know why hiring managers and human resources keep saying they only look at a resume for a millisecond? The volume of applications is far too high. Today, any job posting advertisement can yield potentially 1000s of applicants from all over the United States and beyond. Sifting through the myriads of applications is done by computers to cull out the most likely candidates from the hoards of unqualified applicants who probably didn’t even bother to read the job application.

The report also showed 4.7 million job openings in September, near the 13-year high the economy reached in August.

What does this mean for you as a job seeker?

Yes, there is much opportunity but also much competition and the competition gets tougher the higher you go in your role. The rules of job search have changed so much. When I work with clients, our first priority is to fill the resume with robust stories that tell how you were successful in earlier roles. Listing duties is never enough. You need to think about every bit of content in your resume as something that sells and markets you to the roles you are targeting. Targeting is critical too. You need to think about creating content that focuses on the value that you bring for that specific role and that specific company. You need to conduct in-depth company research to find out what services or products they offer, their mission statement and values, and the company goals as well as its plans. A pretty good resume may not make the cut.

Though the resume is the first piece, your online presence is just as critical. I continuously think about what a job seeker needs to succeed but never more than when I designed my new select your resume package page. This comprehensive matrix details multiple services to create job-winning success stories at any level of your career. I see LinkedIn as so critical to a job search that I realigned my new page by moving the LinkedIn Writing and LinkedIn Tour and Coaching to the Silver Package and those packages beyond Silver. Though you can certainly write your own LinkedIn profile – or your resume for that matter, this is something I do daily. I typically write resumes daily and multiple LinkedIn profiles per week.

As I was writing this post, another client called with her success story. She reported that she had an interview for one position but it wasn’t a good fit. She told them what she really wanted – which we discovered in our sessions working together and she shared her target salary level – also something we had discussed. She negotiated for the vacation package she wanted and is in the process of negotiating for other benefits. Brave and talented – that’s who my clients are! I just help them see their talents and put them in a position to win the roles they desire.

Should I ever quit my job without landing a new one?

Even though the statistics I cited above show that this has been the trend for 2.8 million people, I wouldn’t recommend quitting your job without considerable thought. You need to understand the risks and the consequences of quitting while also making sure that you have put in place sufficient financial resources to meet your monthly expenditures if you don’t land your next role immediately. Planning is critical when you plan to make a move and assuring that you have the right tools ready is part of that planning.

Need help? While job search is often painful, as a Certified Master Resume Writer, I take the pain out of writing your resume and even make it fun with a personalized, interactive process. Know someone who needs me? Gift certificates are available. Explore my resume packages here.

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