Is your LinkedIn profile telling your story?
We hear more about telling your story today than we did in the past. Storytelling is a word often used in the resume writing industry to change the focus from job descriptions to value-added content. I used the phrase, “Showcase your value” in many of my articles in the past. But people struggled to know…
Read MoreLinkedIn or LinkedOut: Optimizing your LinkedIn experience
How to make your LinkedIn experience beneficial How do you create or write your LinkedIn profile? Are you struggling with how to build an effective profile? Don’t write your LinkedIn profile with just a listing of jobs or schooling without any details. Much like a resume, LinkedIn profiles need to be well written and complete…
Read MoreIs your resume remarkable so you are MARKETABLE?
How to make a resume remarkable? Writing resumes and job search is very different today than 30 or 20 or 10 or even 5 years ago. Tough market, changing technology, and the Great Recession all impacted resume writing and career marketing. Make your resume remarkable so that you are marketable Make your resume remarkable, chock…
Read MoreHow to boost your weak resume to get interviews
Is your resume performing well? Are you landing interviews? If not, perhaps it is time to boost your weak resume! When someone calls me and tells me their resume isn’t working, I ask if they mean they are not getting interviews. The primary job of the resume is to get the interview. The secondary job…
Read MoreWhy ignoring your network could leave you stranded
What is a network? Why would ignoring your network leave you stranded? Job seekers often assume you just find jobs online. This false assumption is propagated by all of the advertising and marketing that online job boards do to make you think everything is online. Frequently as I coach job seekers, I ask if they…
Read MoreThe 5 essential ingredients to a job-winning resume
What is essential for a job-winning resume? If you ask a room full of people, many will tell you that you just tell where you worked and what you did to write a job-winning resume. While your career chronology is important, you need much more than that to succeed in landing your new role. TARGET…
Read MoreHow to write a massively powerful resume
Do you consider your resume powerful? Do you consider it massively powerful? Most people will answer “No.” One reason most resumes fall short of the mark of even a “good” resume is that they stray too far in the direction of duties. Simply put, most resumes are boring. Often resumes fall short of telling the…
Read MoreClueless about your resume career accomplishments?
How do you figure out what matters to the employer? Identifying your career accomplishments often stumps the job seeker when trying to write their resume. What are resume career accomplishments? Where do you look to find your resume career accomplishments? How do you find the career achievements that matter to the employer? Many times job seekers…
Read MoreOh woe is me, the sky is falling and other job search myths
ob seekers also suffer from “the sky is falling” viewpoint. They cry out:
There are no jobs
Jobs are all low pay
No one is hiring
Hiring managers don’t get back to me
The reality is the job seeker is not marketing properly.
Target company analysis is game-changer for interviews
Target company analysis is a new concept to many job seekers. However, it is something that every job seeker should be doing during their job search. I just finished writing a cover letter with a client seeking a role in Brand Management. She is very familiar with target marketing because it is part of what…
Read More