New Beginnings – Random or Deliberate?

New Beginnings - Random or Deliberate?

Photo by sunskay

I have started to look at my business, Design Resumes, very differently. You could almost say that for the last 25+ years I ran my business randomly. Life just kind of happened all around me and I was not executing a deliberate plan.

Random sideline career choice

I randomly began a sideline career in non-profit management and support with Kiwanis in 1991. I was green, didn’t have a clear plan to help non-profits, I just evolved… sort of randomly.

In 1997, my journey with Wausau Whitewater began, a journey that was great but mostly random and just ended with my resignation on December 12. That, however, was deliberate. New Beginnings – Random or Deliberate? I finally realized my limitations.

Chris Brogan captured this quite  well in his recent post, Never give up, no-give up which references Seth Godin’s book, The Dip. I read The Dip shortly after I resigned from Kiwanis. It made sense. It was time to end.

With Wausau Whitewater, despite my passion for the people, the cause, the sport, the community, I saw the dip coming a few years before my final resignation. I saw how the same passion would continue to drive my focus away from any deliberate development of my own business.

I would be pulled, stretched, much like a rubber band.

I would always be trying to juggle two sides when I needed to figure out how to be more deliberate. Then the light went on. Quoting Chris Brogan:

There is a right time to give up. There’s a right time to quit. The trick, and it is a HUGE trick, is knowing which is which.

This was the time for me. The right time.

Since then I made more decisions, using members of my team of trusted advisors.

  1. One decision will impact my business and my marketing tremendously and take it in a whole new direction.
  2. Another decision is to begin to build more awareness and connections with the career community. Even though I have many friends that are career professionals and have gotten to know them much better through social media, I have only met one personally.
  3. A third decision is to critically look at all the financial decisions I make. This one will take the most time and adjustments but will eventually yield huge gains.

I will be more deliberate in the future and I am excited about the potential. This is a new year, a new decade, a time for new beginnings. As you look at your future, are you going to live it randomly or deliberately? Will you make choices to grow, to move on, perhaps to quit things that aren’t working to make room to make deliberate choices with your trusted advisors? Or are you going to just let life and your career happen?

For me and new beginnings, I choose deliberate. I lived random far too long.

Julie Walraven’s unique LIVE writing and coaching process can help you achieve results through the Design Resumes personalized job search and resume writing  strategy that takes the mystery out of the process. To find out how, simply click here!


  1. Cindy Kraft on January 1, 2010 at 11:03 am

    Nice post, Julie, and a great beginning for a new, focused and deliberate 2010!

  2. Louise Kursmark, author & executive resume writer on January 1, 2010 at 11:07 am

    Hi, Julie – I am so looking forward to meeting you in person at the Career Thought Leaders conference! Like you, my business evolved randomly for its first 15+ years, and it was when I made the deliberate decision (prompted by a relocation, like you) to focus solely on resume and career services that my business took off! That decision was the start of so many good things for me – book publishing, partnering with Wendy Enelow, a board position with a CMI/CMA, narrowing my niche to senior executives only … and without the singular focus, none of these things would have happened. So I predict great things for you/your business this year and for years to come!

  3. Julie on January 1, 2010 at 11:20 am

    Thanks Louise,having taken several of the Resume Writing Academy courses and following you on e-lists, working with you to submit resumes for publication in your books, and watching your career evolve, I feel like I know you already. But the meeting in person for people like you, Wendy, and Cindy will be another adventure. Thank you for the prediction, I look forward to 2010.

  4. Miriam Salpeter, Keppie Careers on January 1, 2010 at 3:09 pm

    Good for your for making a deliberate choice! I hope to see and hear more from you in the blogosphere and on Twitter and wish you all the best for success in the new year and beyond!

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